Alexander was born on January 14, 1971 in Murnau am Staffelsee in Upper Bavaria, where he also spent his childhood and youth. From 1986 to 1989, he completed an apprenticeship as a typesetter. This was followed by a detour into Apple systems consulting and civilian service.

In a career spanning more than 30 years, he has worked as a freelancer for various advertising agencies, as an art director for a direct marketing agency, as a layout artist/graphic designer for more than nine years in a full-service agency, and as a lithographer for almost ten years in a litho studio, which during this time was integrated as an independent full-service agency into the largest owner-managed advertising agency in Europe.

His spectrum covers all skills – from conception and texting to layout, image editing and final artwork to Apple system administration. All common programs, especially Adobe Photoshop, InDesign and Illustrator are in his blood. With the motto "Impossible things are done immediately, miracles take a little longer", he can incorporate these skills into any of his work.

In his spare time, Alexander is mainly occupied with literature and motorcycles. His love for history and archaeology he lives out in the hobby "Reenactment".